Standard Innovation took home two industry awards at the 2013 Adultex Awards in Queensland, Australia. We-Vibe 3 won ‘Best Selling Pleasure Product’ and Thrill by We-Vibe won for ‘Most Innovative Pleasure Product’. These wins mark the 10th industry award for the We-Vibe product line and the third prize for the recently introduced Thrill by We-Vibe. Read more here!
“Being recognized by the industry for creating the top-selling and most innovative products makes me incredibly proud of what we at We-Vibe have created,” Standard Innovation CEO Danny Osadca. “The We-Vibe team works extremely hard to invent and bring to market the highest quality, most stimulating pleasure products. Thank you retailers, distributors and Adultex for recognizing our hard work.”
Huffington Post Newspaper announces that the makers of We-Vibe may be bringing their products to a drugstore near you! And why not? From electric toothbrushes to razors, there is no shortage of rechargeable devices for sale in drugstores today. Why not add vibrators to the list? Read more here!
“I don’t see why it wouldn’t be looked at in the same wholesome category” as other upscale drugstore consumer electronics, said Danny Osadca, CEO of Standard Innovation, the Ottawa-based company that makes the We-Vibe…Currently available for sale in sex-toy shops and online, the We-Vibe is a pliable, C-shaped clip. A woman can wear it snuggly around her pubic bone during sex for a little extra buzz in all the right places, and it leaves her partner plenty of space for his or her part in the missionary, and other, activity.
Smart Planet reports that 3-D printing is the way of the future! According to President Obama, 3-d printing will revolutionize the way we make nearly everything. So why not sex toys! Standard Innovation uses this technology to develop their health and wellness products and we, the consumers, reap the rewards! Read more here!
Standard Innovation’s success can be measured in its sales. The company, founded in 2008, has already sold millions of units, and its prospects are rising. Last year’s revenues were around US$35 million, and Osadca forecasts growth of up to $50 million in 2013. Having 3D printing technology to prototype and not relying upon outsourced development is key to its success, he said, adding it’s also enhancing adult relationships. “While we use technology to make our lives better every day, it seems that few companies have applied that thinking to making our sex lives better,” Osadca told BusinessWeek.
Bloomberg Business Week highlights a few startup companies that have been shaking things up in the vibrator market. Among them is Standard Innovation with its We-Vibe family of products and the launch of their latest solo toy- The Thrill. Read more here!
Launched in 2008 with less than $1 million in funding, Bruce and Melody Murison’s first product was the We-Vibe, a C-shaped dual vibrator designed to be enjoyed by both partners while having sex. Their 40-employee Ottawa (Canada) company,Standard Innovation, has since introduced a slew of other gizmos and sold a total of more than 2 million units online and in stores around the world. “While we use technology to make our lives better every day, it seems that few companies have applied that thinking to making our sex lives better,” says Danny Osadca, Standard’s chief executive.
Yahoo News published a list of high-tech adult toys for couples to try this Valentine’s day. The article suggests thinking outside the box this V-day instead of getting the usual flowers and chocolates. Here’s an idea- why not get your partner an adult toy to enjoy together, like the We-Vibe 3? Get more ideas here!
The We-Vibe 3, designed for couples, is really about using tech for sexual health. Grant Bechthold, VP of product development for Standard Innovation says: ”Tech can replace the human experience, but we don’t want tech to replace it. It’s like contact lenses; we want a great user experience but don’t want to know it’s there.”He says men are typically threatened by these devices, but they shouldn’t be. “Tech as an enhancer creates a better user couple experience — it doesn’t interfere with the human touch, it helps to augment.”
Standard Innovation Corporation recently accepted the Powered Pleasure Product of the Year Award for Thrill by We-Vibe at the XBIZ Awards 2013 gala in Las Angeles. Read more here!
“We are thrilled to accept the Pleasured Product of the Year for Thrill by We-Vibe,” said Lorraine Byerley, vice president of marketing, Standard Innovation Corporation. “It’s especially rewarding when you know that it was our industry peers who voted for Thrill — so to you we say ‘thank you for your continued support of the innovative We-Vibe brand of sexual wellness products.’”
XBiz reports that Standard Innovation Corporation has launched a blog on the Science of Sex. It reveals findings from the company’s research lab and insights from guest bloggers. Science of Sex will investigate and share with the public the many domains of sexuality from cultural to psychological to physiological. Read more here!
Standard Innovation collaborates with therapists, obstetrics and gynecology professionals, and sexuality researchers from around the world to create innovative, body-safe and eco-friendly products. The knowledge being accumulated is relevant to today’s conversations. Through the Science of Sex blog, the company says it aims to make accurate information accessible to everyone by bridging the gap between research being conducted and its availability in the public domain; sparking discussions about sexuality; and sharing its passion and enthusiasm for sexual health and wellness.
The Grid highlights a ground-shaking development in the world of Canadian consumer electronics, Standard Innovation’s We-Vibe products. Read more here!
As sex toys have quietly moved upmarket and into the mainstream, the past decade has already produced sleek designs, quieter motors, and even vibrators that work by remote control. Now, Bechthold, an engineer at Standard Innovation—who spent three decades working in military and aerospace engineering, designing everything from banking encryption to electronic countermeasures—believes we’re about to start exploring uncharted territory courtesy of what’s called “materials science”: the study of how things are put together at the molecular level, and how they can be manipulated in new ways. Bechthold foresees a brave new world where toys can move as never before, or stimulate sensitive bits using methods other than the tried-and-true vibrations. “There’s some really out-there material science being worked on,” he says. “There are materials that can twitch and move based on electrical stimulation.”
The Business Wire reviews Dr. Pepper Schwartz’ newest book, Getaway Guide to the Great Sex Weekend, which offers tips and advice to help couples rekindle that long-tem marriage spark. Dr. Schwartz suggests introducing new activities and toys in the bedroom to reignite that fire, advising couples to use a couples vibrator- The We-Vibe. Read more here!
“Get away from the house, the kids and the to-do list. The book includes lots of close-by weekend getaway places all over the U.S. and provides helpful hints on amenities to look for, like double shower heads, oversized soaking tubs and sensual massages. We recommend Replens, a long lasting moisturizer and experimenting with new sex toys. There’s even a vibrator made just for couples called We-Vibe,” say Schwartz and Lever. “It’s fun to go to the gourmet grocer and pick out finger foods that you can enjoy with your favorite wine or champagne in the privacy of your hotel suite. Begin Valentine’s Day with a warm kiss and hug and don’t forget the flowers, aromatheropy candles, chocolates and dinner reservations. Sex is boring if you use the same efficient way to satisfy each other that your partner has grown to expect every time you are intimate. Change it up by the place, routine, and toys you use. Be playful. Read a sexy book or watch porn together.”
The Sacramento Bee acknowledged the difficulty of shopping for that special someone to get the perfect Valentine’s Day gift. This article offers up some ideas that will take the pain out of your shopping experience and replace it with pleasure. Get your gift ideas here!
This Valentine’s Day, forget the traditional fare of chocolates and flowers, and go for an “O”-riginal gift - the We-Vibe 3™. You won’t be the only one thinking that pleasure is the path to take. Nearly 23% of people in a recent survey confessed that they plan to surprise their partners with a sex toy for Valentine’s Day. We-Vibe 3, the world’s best-selling product for couples, is a provocative gift that promises to make your Valentine’s Day unforgettable and to keep on giving all year round. As the first vibrator worn during sex by the woman, the remote-controlled, waterproof product provides enhanced pleasure and fun for both the gifter and the giftee.