The Canadian inventors of the international sex toy sensation, the We-Vibe, have been invited to unveil their one-of-a-kind vibrator in France at a prestigious marketing event in the upscale Paris district of Le Marais.
The We-Vibe is sure to impress French media and consumers who will be invited to a prominent media unveiling on June 18. It is remarkable that the number of adults in France, who use sex toys, has doubled over the past year.
“It has been a dream of mine to take the We-Vibe to market in Paris, the centre of fashion in Europe known for its beautiful designs, accessories and lingerie,” says Melody Murison, Director of Business Development with We-Vibe, and spouse of inventor, Bruce Murison. “We are honoured to bring the We-Vibe to such a beautiful and elegant marketplace – it will be a surreal experience. It will be a unique opportunity to showcase We-Vibe - it has the potential to be even more successful than the gifting rooms at Academy Awards because of the mainstream audience.
Lovely Planet, a leading European distributor of high-end sex-life accessories, selected We-Vibe as the feature this month at its unique sidewalk store known as Pop Up Store 1969 after seeing the huge commercial success of the We-Vibe across Europe. The store will feature only the We-Vibe for the next 69 days (from the 18th of June to the 25th of August) and has been completely redecorated in We-Vibe colours and logos.
“In a pop up store you have to present a product that is completely different, completely innovative and because the We-Vibe is so unique, we hope this will become a best seller in our country,” says Jean-Christophe Baechler, head of marketing with Lovely Planet. “We want to introduce the We-Vibe to French journalists and French consumers to build brand awareness and create sales opportunities as well.”
About the We-Vibe
The We-Vibe is the first strapless, wireless, dual-motor vibrator that can be worn by the woman while making love for internal and external stimulation. The We-Vibe is currently the number one selling sex toy in Canada and Australia, and growing in popularity in the United States and Europe. Only in production for one year, the We-Vibe is taking the adult industry by storm, winning international design awards and breaking sales records. The We-Vibe is a product of Standard Innovation Corporation of Ottawa, Ontario Canada.
For more information, visit www.we-vibe.com.
Follow the company on Facebook: http://www.facebook.com/officialwevibe and on Twitter: http://twitter.com/#!/ms_wevibe.
For media enquiries please call +1 613 828 6678 x 227 or email press@wevibe.com.
